Friday, September 04, 2009

Starbucks' New Message

"We don't just want to make your drink. We want to make your day. It's not just coffee. It's Starbucks"

Love this message!!!!! From, "The Way I See It", to great people watching, to great conversing with family and friends, to the best fricken Chai Tea in the world, Starbucks rocks.

I don't think my poor team is going to hear the end of the new Starbucks cup message. This is the message I want our customers to get too (Just about tech support, not coffee) There is no better way to approach customer satisfaction. Delight your customers, make their day by your service. LOVE IT!

There are only two things I don't like about Starbucks. (1) Liberal Agenda (2) Banned Cameras (although I just ignore that rule) and somehow I get past item 1.

And rest assured: It's better than QT, better than McDonalds, better than Christmas in a cup at Coffee Bean, better than Dutch Brothers, better than Dunkin Donuts.

P.S. Not really happy about the fact that this cup caters to coffee drinkers (yeah, yeah, I know it's called Starbucks Coffee) but don't sell the greatest drink in the world short.

13 comments:

Jenn Ann said...

Cannot wait for tall Holiday beverages....I'm going to allow myself a little caffeine for these treasures!

Jenn Ann said...

And yes, I know pumpkin spice lattes are available...going to get one soon!

Ann said...

I beg to differ, my friend. Starbuck's may have great drinks, but I can get a MUCH better cup of coffee at Dunk's for about a 1/3 of the price. :)

Ruth Anne said...

cute.

If I didn't vomit up Starbucks egg nog coffee in high school, maybe I would appreciate this better.

Queen B said...

I can't believe you wrote a 6 paragraph post about the tagline on your coffee cup.....

It's a worthy mantra for your team and probably better fodder for your team meetings than discussion of super-berry harvesting.

missing starbucks :( still doing homemade lattes :)

Diane said...

I have to agree with Ann
I prefer Dunkin for coffee(iced or hot). I will have to try Dutch brothers to compare sometime.

Jane said...

This is by far your best post all year!

Dutch brothers logo is "saving lives one cup at a time" (Chai does that right)

Tim said...

They could make my day by making my coffee cheaper. Its good to have aspirations.

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